ADnalysts X Costa Coffe
Coffee market research and Advertising proposal for Costa Coffee Greece
Our team was given the opportunity to present our market research and advertising campaign for Costa coffee in Greece on January 24th, 2023, in accordance with the provided brief and the insights provided by Ms. Diana Birba, Mr. Mark Aris, and Ms. Lina Bakalexi.
We performed both primary and secondary research, worked as both a marketing and advertising firm, and completed this project with the "achieve with Costa Coffee" campaign. We also began a trend using the hashtag #achievewithcostacoffee to get our audience involved and build a community as part of our online campaign.